Pharmaceutical

Pharmaceutical Marketing Strategies Tailored to the Pharmaceutical Industry

The pharmaceutical industry is operating in a dynamic market with healthcare reform and medical innovations requiring an agile approach to marketing. Success means building meaningful relationships with customers, patients and payers through an omnichannel approach. This poses its own issues as distrust with the pharmaceutical industry has grown, along with social and economic barriers preventing patients from seeking care. The Healthtech Marketing Team can assist your organisation to analyse this landscape and implement high impact, digitally savvy marketing solutions designed to overcome these challenges and ensure you thrive in this constantly evolving industry.

Marketing Services

Testimonials

Kate’s strong sales and business acumen saw her achieve excellent results in the pharmaceutical industry working across new and established brands. Kate’s commercial acuumen means she is able to understand market dynamics to assist individual customers whilst recognising the big-picture factors at play.

Anthony Coorey – Key Account Manager (Boehringer Ingelheim)

Kate has a unique combination of experience and consolidates all of this into robust plans which are executed with absolute precision & skill because they have been built with a lens of
each function.

Ros Harcourt – Business Unit Lead (Johnson & Johnson)

Kate’s attention to detail and deep understanding of adult learning principles saw her revolutionise our product and sales skills programs. She delivers gold standard training programs with
exceptional outcomes.

Phil Bird – Direct of Commercial Capabilities Asia Pacific (Medtronic)